Published 12/26/2016

Counting One’s Blessings at Christmas and Always

Because it’s Christmastime, we celebrate the season with lights, parties and gift giving. But in addition to those festivities, some are also focused on, as they say, “the reason for the season”—The birth of Baby Jesus.

Case Study

Edited by: MMT Editorial Team

This sign out in front of Ameritech Die and Mold South in Ormond Beach, Florida, tells visitors more about who works there than most other signage - and it's not the company's obvious patriotism that is being referred to. See the next image...

On the back of Ameritech South's company sign is this Bible verse, which expresses clearly the Christian-based company's faith in the Lord's blessings.

This plaque can be found in the area of Ameritech South's aerospace and government division's lead man, Chuck, whose experience in machining for those markets enabled the company to diversify its services in 2009. Ameritech calls this, among other things, a true blessing from the Lord above.

Steve Rotman, who is owner and president of Ameritech, shared with me his strong Christian faith several years ago, when I saw him at an American Mold Builders Association conference. But he reminded me about it when he responded to a few questions I had about the company’s new automation division, which I’m writing about for MMT’s February 2017 issue. I asked him to explain how Ameritech Die and Mold South, which is the company’s second manufacturing facility in Ormond Beach, Florida, came to diversify its market focus and serve the government and aerospace industries. He replied with a story that, like the automation division’s founding, was based on a turn of events and good timing. In other words, fate.

“We were always aware that offering machining services for military and aerospace customers could be a way to diversify and yet be complementary to mold making, so it had been a point of discussion amongst the managers,” Steve said. “The issue was none of us knew how to go about breaking into it. In 2009, a gentleman approached us and dropped off his resume. He had his own aerospace/government machining company while residing in Kansas. He told us he had moved close to our Florida facility to help take care of his parents, and when he had fulfilled that situation he started looking for precision machine shops that looked like they would have the equipment and talent that he knew he would need to get back into the aerospace/government machining industry. Because we were open to it already, it was a complete shoe-in to move forward and see what we could do.”

Then Steve said this: “We call it God’s Marvelous Hand of Blessing! Chuck is a Christian and when he interviewed I let him know that we were a Christian-based company. His eyes lit up and the rest is..a miracle!” That’s when I asked more questions, as editors will do. I asked him to elaborate on his Christian-based company culture and how they represented it in their shops.

His response was to send me three images (shown with this blog, above), and this reply: “We do not usually put up decorations but we have a Christmas party for each facility and both are opened with prayer, as are any other food-based meetings we have internally.” He added that Ameritech supports ministries through donations, including year-round advertising on the local Billy Graham Evangelistic Association radio station, which Ameritech has done since 2002. “We’re not expecting to get any business, but feel it’s a way to help provide Christian-based radio for anyone driving through our area. I myself look for the Christian radio stations when driving so I feel it’s important to do our part to provide for it in our area.”

Interestingly, the day I was asking Steve about all of this, his son, Rusty, division manager of Ameritech South, shared a note from a customer who appreciated the Christmas card they sent him. “We always make sure that the content in our Christmas cards is Bible-based, and that is what this gentleman is referring too,” he says. “I have had employees on local customers’ floors thank me for advertising on the BGE radio station. I love to hear that. I can’t tell you how many times I have been stressed about something, jump in my car to run somewhere and hear that ad, and it just melts the stress away as I am reminded of God’s Hand upon us. Yes, I have other Christian-based customers/contacts that we openly discuss our faith and challenge each other with things going on. I feel that all the great things that have happened to me personally or through the companies has God’s reflection in each thing.”

It's good to express one’s faith and give thanks, not just during Christmas, but year-round, and, as you’ll see in the photographs above, Ameritech's faith-based culture shines through in many ways, and there's nothing wrong with that.