SALES

MMT Chats: The Merging, Marketing and Manpower of a Moldmaking/Molding Company

For this MMT Chat, my guest is Andy Peterson CEO of Pyramid Molding Group (Industrial Molds and Pyramid Plastics) in Rockford, Illinois, who shares his take on the strengths of bringing a mold shop and molding facility together under one group.
#sales

MMT Chats: Top of Mind Should be the Business of Moldmaking

For this MMT Chat, my guest is Charles Daniels CFO of Wepco Plastics in Middlefield, Connecticut. He is also one of MMT’s newer Editorial Advisory Board members. He shares his insights on the role of social media in manufacturing, how to improve the “business” side of a small mold shop, continually developing culture and an update on Wepco’s COVID outreach.  
#sales #education #marketing

MMT Chats: Earning a "Masters of Business" in Four Months?

MoldMaking Technology Editorial Director Christina Fuges chats with Joe Cherluck, President of Best Tool & Engineering about transforming his mold shop into a mold business with a free “masters of business” that covers managing growth, money metrics, leadership, marketing, sales and negotiation.
#sales #leadership

MMT Chats: Applying Bench Lessons to the Business of Moldmaking

For this MMT Chat, my guest is Mark Gauvain, one of MMT’s newer Editorial Advisory Board members who has plenty to share as he recently made the move from working for some big manufacturers to working for himself as a consultant to moldmakers and molders on procurement and technology investment strategies.
#industry40 #sales #medical

MMT Chats: Marketing’s Impact on Mold Manufacturing

MoldMaking Technology Editorial Christina Fuges chats with Kelly Kasner, Director of Sales and Marketing for Michiana Global Mold (MGM) about the benefits her marketing and advertising, MGM’s China partnership and the impact of COVID-19 on the moldmaking industry as well as the next-generation skills gap.  
#sales #marketing #leadership

Answering the Call: Plastics

Mold builders and processors in the plastics industry are undergoing change as we speak. This change will require businesses to adapt, or they will fail. A marketing communications strategy is key to transforming the image of plastics and manufacturing.
#sales #covid-19

GF Machining Solutions Announces Director of Expanded Sales Department

GF Machining Solutions has announced that Peter Eigenmann has been promoted to the position of director of sales and marketing, effective October 7, 2019.
#sales

The Plastek Group Launches New Website, Social Media

The Plastek Group launches a new website, as well as social media, in order to provide a universal communication, marketing and sales tool for its customers.

Tooling, Tariffs and Reinventing One's Business for the "New Normal"

Mold industry professionals attending the Makino Technology Expo learned they must prepare for the “new normal” and build a better marketing and sales plan. 

Hexagon Manufacturing Intelligence Appoints Global Marketing Director

Hexagon Manufacturing Intelligence has appointed Maja Foster as global marketing director of its production software business.

New Series: A People + People Plan to Align Marketing and Sales to Support Growth Goals

Successfully aligning sales and marketing requires a plan that starts with sales goals, has a clear focus, and is holistic and systematic.
#sales #leadership #marketing

Marketing Experts Know Manufacturing Industry from the Ground Up

Creative Technology Corp. says marketing your company has never been more critical.
#sales #marketing #amerimold

New Series: A People+People Plan

No matter the size or industry, companies need a strategic roadmap to achieve their growth goals. A People+People Plan is the foundation and activation strategy for scaling your organization by attracting, engaging and retaining both clients and talent. It empowers your sales, marketing, and HR departments to align on processes, tactics and goals to achieve meaningful outcomes and long-term sustainability.
#leadership #sales #marketing

Emuge Appoints Marketing Manager

Emuge Corp. appoints Shannon Filippelli as Marketing Manager.

Amerimold 2019 Exhibitors: Tools to Promote Your Company Ahead of the Show

MoldMaking Technology wants to help exhibitors and attendees to make the most of their experiences at Amerimold. Today the focus is exhibitor marketing.

3YourMind Expands Its Global Team

Additive manufacturing veteran, Stefan Ritt, will be joining 3YourMind as the head of global marketing.

Ryan Delahanty Promoted to Publisher of Plastics Technology and Group Publisher of the Advanced Materials and Processing Group

Ryan Delahanty has been promoted to publisher of Plastics Technology and group publisher for the Advanced Materials and Processing Group, effective immediately. In his new role, Delahanty will lead the editorial, marketing and sales teams of the newly formed Advanced Materials and Processing Group and its media channels.
#sales

Rego-Fix Names New Global Sales and Marketing Director

Rego-Fix names Pascal Forrer to its Switzerland-based management team.
#regulations #sales #leadership

GF Machining Solutions Announces New Sales and Marketing Team Members

The company recently hired Dante Payva, Sammy Shabib, Heather Natal and Jon Carlson. 
#sales

Extreme Tool and Engineering Appoints New Vice President of Sales and Marketing

Extreme Tool and Engineering has appointed Paul Nickerson as its new vice president of Sales and Marketing.

Tradeshow Tuesday: Twitter on the Tradeshow Floor, Part 2

This week in Part 2, I cover Twitter basics so you can leverage this social media platform as a communications and marketing tool on the tradeshow floor.

Tebis Appoints Account Manager for Its West Region in the United States

Tebis America has appointed Michael Bebout as account manager for the company’s West Region in the United States. His background is in marketing and software.