MMT Chats: Earning a "Masters of Business" in Four Months?

MoldMaking Technology Editorial Director Christina Fuges chats with Joe Cherluck, President of Best Tool & Engineering about transforming his mold shop into a mold business with a free “masters of business” that covers managing growth, money metrics, leadership, marketing, sales and negotiation.
#sales #leadership


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Joe Cherluck is President of Best Tool & Engineering in Clinton Township, Michigan, which is an injection mold builder hyper-focused on design and engineering. They design for manufacturing with the goal of driving costs out of products, which has allowed them to match and beat overseas prices.

Joe virtually sits down with me to also talk about the current changes happening in the automotive market that have opened his eyes to a mid-market molding opportunity; an expanding customer base including an introduction to servicing government contracts;  and how his general approach to business was entirely turned on its side last year when he attended a Goldman Sachs Small Business Program.

Watch this 20-minute chat and then catch up all on archived MMT Chats with the special playlist.

If your shop wants to be a guest on the MMT Chat video interview series, email me at cfuges@gardnerweb.com.