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Bringing Plastics to Life, Capabilities and Automation

This mold manufacturer invested in nontraditional video to market its story. Unlike common interview-style company videos, these videos showcase the shop in a real-world format while also highlighting how its employees are the essential ingredient to success.

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Extreme has invested in nontraditional video to market its story. Unlike common interview-style company videos, these videos showcase the shop in a real-world format while also highlighting how its employees are the essential ingredient to success. The goal was to show how its mold building, engineering and injection molding capabilities improve the quality of life for everyone. They didn't just want to tell potential customers what they do, but  instead show and invite them to share in their passion! Seems like an effective marketing strategy to me. You can check them out below:

You can also visit Extreme's YouTube channel.