Million Milestone

SelfLube, a high-mix/low-volume repetitive manufacturer of wear plates, bushings, gibs, gib assemblies, lifter slides, side locks, blocks and pins, just announced the making of its 1,000,000th wear plate/wear strip.

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SelfLube, a high-mix/low-volume repetitive manufacturer of wear plates, bushings, gibs, gib assemblies, lifter slides, side locks, blocks and pins, just announced the making of its 1,000,000th wear plate/wear strip. Producing 1,000,000 wear plates means that that company, which started out small, has now reached a scale of operation, in terms of employees, systems and manufacturing infrastructure. To reach this milestone, there were no long production runs. It was done the hard way—a few of this and a few of that, according to owner Phil Allor.

“But, it’s not really about manufacturing.  It’s about successfully bringing a product to market.  We can’t make 1,000,000 units without also selling 1,000,000 units.  And, here the selling is to a very savvy and demanding customer base.  There is no faking it here.  The only way that this could be done is by delivering superior value to the customer,” says Allor.

SelfLube wear plates guide and control the moving parts in complex tools, such as metal stamping dies and plastic injection molds.  Toolmakers and tool designers find them very useful for a number of reasons, including broad size range, ability to handle very heavy loads, readily adjustable, extremely rugged and durable, and with the addition of graphite plugs they become self-lubricating. Wear plates are available in bronze or steel, with or without graphite and in a broad range of inch and metric styles, more than 2,600 different part numbers.

SelfLube, located in West Michigan, just completed its 25th year in business with 30 employees and recently completed a 13,000-square foot addition.